| :: Media Executive - Sr. Executive :: | |
| Company Introduction | 외국계 High-End 주얼리 명품 회사 |
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| Job Description | 1 .Media Planning & Implementation • Plan and execute paid media activities to establish strong brand awareness and desirability. • Play a key role in media planning and implementation, with a strong focus on digital channels (display, paid social, programmatic, search) to maximize TOMA (Top of Mind Awareness) and desirability. • Monitor day-to-day campaign fulfillment and provide insights for campaign optimization based on Google Analytics. • Coordinate communications between the global team and local stakeholders (landlords, publishers, agencies, etc.) to streamline asset preparation and delivery for all channels, including print, OOH, and digital. • Develop and continuously explore new opportunities to create media-firsts, never-been-done-before formats, and experiences across channels including premium positions and special executions. • Analyze campaign results based on qualitative & quantitative data and set insightful forthcoming plans. • Follow up on internal processes related to asset creation and campaign planning, including budget tracking and management 2. Channel Management • Manage owned social media channels, including Facebook (KR) and KakaoTalk, and develop effective social media strategies and relevant content. • Develop a local social media content calendar in coordination with the local PR team and the global social team. • Manage owned social media channel accounts (Facebook KR & KakaoTalk) and create social postings aligned with both global and local campaigns (3 or 4 postings per week). • Request custom asset creation as needed for local social media platforms (Facebook KR & KakaoTalk). • Manage channel message sending including captions, collection mapping, and calendars |
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| Job Requirement | Bachelor’s degree 4-10 years of experience in media planning and execution Basic understanding of the retail business Proficiency in both written and spoken English and Korean Exceptional problem-solving and time management abilities Appreciation and understanding of the power of brand elevation, design, and craftsmanship Ability to strategically assess opportunities and make data-driven decisions resulting in tangible improvements in performance Skills in analytics tools (e.g., Google Analytics) and ad tracking technologies Flexibility and ability to work in a fast-paced and dynamic environment Strong communication skills to coordinate with internal/external stakeholders, with a can-do attitude and a strong desire to get things done Excellent Excel and PowerPoint skills Can-do attitude & strong teamwork mindset [ Preferred Qualifications ] Experience in large-scale projects Experience in multi-channel media environments Experience in luxury retail |
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| Location | 서울 | Degree Level | 대졸이상 |
| Career Level | [과장급][대리급] | ||
| No. of Recruitment | 1 | ||
| Salary | 협의 | ||
| Required Document | 영어 이력서 | ||
| Others | - 원서 마감후 1차(서류) 합격자에 한하여 개별연락 - 해외여행에 결격 사유가 없는 자 - 이력서에 연락처, 희망연봉 게재 |
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| Contact/Inquiry | 남정아 / 상무 02-6281- 5009 janam@nterway.com |
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